MadeByPi develops new iPad app for InterfaceFLOR

InterfaceFLOR

MadeByPi has developed and launched a new customer-facing iPad application for InterfaceFLOR, the modular flooring division of Interface Inc, the global leader in the design and production of high quality, innovative floor coverings.

The free iPad application is now available to download from the Apple store and showcases InterfaceFLOR’s full product catalogue, bringing it to life digitally. Through the new app, customers can now access hi-resolution imagery, watch video demos and review detailed product information. They can select and store their favourite products, order samples and visualise room sets through the new inspirational gallery and floor designer tool.

Maaz Rahman, head of digital marketing for InterfaceFLOR said: “We are delighted with MadeByPi’s development of our new iPad app that enables customers to interact with and explore our product range. The app is fantastic – it works intuitively, it looks great and provides the tools and information needed for users to effectively browse, search and view our entire product portfolio and browse by colour and product category.

“At InterfaceFLOR, we are always looking to invest in new digital marketing initiatives that continually improve the way in which we can showcase our portfolio of carpet tiles. Our app development will enable our sales teams to showcase our product range to customers in a slicker, more efficient format, offering up-to-date and detailed information to our teams on the move.”

Karen Lewis, client services director for MadeByPi said: “We’re really proud of the new iPad application that we’ve delivered for InterfaceFLOR as it combines the best of our design and development skills, with all the interactivity that the iPad platform allows. We’ve subsequently released a desktop version of the app and investigated cost and time efficient ways to repurpose it for Android, iPhone and other cross-platform technologies for the future.”